Starter Marketing Video Packages with ABV as Simple as 1-2-3

What Is B-Roll and Why Does It Matter?

B-roll is the foundation of every great business video. It captures the details, atmosphere, and action that define your organization. Whether it’s a restaurant buzzing with energy, a shop showing off its displays, or a team working together on a project, b-roll puts the heartbeat of your business on screen. Unlike still photography, video reveals tone, body language, and emotion in motion — which makes it more engaging for customers.

Please click here for a PDF copy of this menu: ABV 123 Starter Packages Menu 2025

At its simplest, Option 1 delivers beautiful b-roll paired with copyright-free music, giving you a professional, polished video you can use across your website, social media, or digital ads.

This package reflects the minimum time and budget we can offer for a broadcast-quality video. It ensures that even at the entry level, your business receives professional production values and editing that meet industry standards.

Breakdown for Option 1

• 2 hours b-roll @ $65/hr = $130

• 3 hours editing @ $55/hr = $165
  Total = $295

In the video example below, you can see the second half of the video feature stabilized beauty shots from the ground.  This sample showcases a real estate video that gives the viewer a point-of-view perspective of the spacious backyard.  People are transported into the woods of this property and taken on a virtual tour through a nature trail.  This is a good example of high quality beauty shots taken with a camera that shoots 4K video.

Please use the video footage starting at the 0:45 second mark as your reference.  The entire second half of this video features stabilized ground b-roll footage.

How Interviews Bring Your Brand to Life

If b-roll shows action, interviews bring in voice and personality. An interview lets you speak directly to your audience — whether it’s the owner sharing their mission, a team member explaining their role, or a customer giving a testimonial. This face-to-face connection builds trust and shows the real people behind the business. When combined with b-roll, interviews make a video feel more complete and persuasive.

Option 2 expands on the foundation of b-roll by adding interviews, offering a balanced mix of visuals, storytelling, and personal connection. The result is a versatile video you can cut into short clips for social media or feature as a centerpiece on your homepage.

This option represents the next level of investment, combining visuals with storytelling. It goes beyond the minimum package by giving your brand a stronger, more personal voice while still staying budget-conscious for small businesses.

Breakdown for Option 2

• 2 hours b-roll @ $65/hr = $130

• 1 hour interview @ $85/hr = $85

• 6 hours editing @ $55/hr = $330
  Total = $545

The Unique Power of Drone Footage

Drone videography brings a sweeping, cinematic look to your business story. From up to 400 feet above sea level, our FAA-licensed drone pilots can capture aerial views of your property, event, or storefront. These shots instantly elevate production value and give audiences a perspective they can’t get on their own. A bird’s-eye view helps tell the “big picture” of your business while reinforcing your professionalism and scale.

Option 3 builds on the first two elements with the added dimension of drone videography. When paired with b-roll and interviews, the result is a complete storytelling package: action, voice, and sweeping visuals, all edited together with music into a polished production.

This package reflects a full-scale commitment to storytelling, blending ground coverage, interviews, and aerial footage into a comprehensive video. It provides the most complete picture of your business while delivering long-term value across multiple platforms.

Breakdown for Option 3

• 2 hours b-roll @ $65/hr = $130

• 1 hour interview @ $85/hr = $85

• 1 hour drone @ $95/hr = $95

• 9 hours editing @ $55/hr = $495
  Total = $805